Evidence about progress
The eighth edition of the European Get Online Week (GOW) to digitally empower people was celebrated on 27 March -2 April, 2017. It was held under the patronage of Mr Tibor Navracsics, Commissioner for Education, Culture, Youth and Sport, and supported by Liberty Global, Cisco, Certiport, and Mozilla Foundation.
The GOW17 campaign challenged Europeans to learn, participate, share and create through thousands of events and activities supporting the digital transformation and its effects. This year, 2,850 organisations in 25 countries engaged over 92,000 participants in 3,500 events and reached millions.
The campaign proved again the necessity to raise awareness about ICT competence and the importance of giving every European digital skills.
Promotion and public awareness of the campaign and its messages had different approaches in each country, but all engaged society and organisations that work to support citizens with technology. National partners also collaborated with local and national media channels to raise awareness about the campaign. GOW17 was a trending topic on Twitter and Facebook, the hashtag brings 1.700 results in search engines. Our partners reported 700 instances in both offline and online national and regional media, hundreds of social media posts, all resulting in over 9 000 000 people reach.